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Andy Nguyen’s Bored & Hungry Restaurant Uses BAYC IP As Logo


Andy Nguyen, entrepreneur, Web3 enthusiast, and proud owner of Bored Ape #6184, will launch the Bored & Hungry Restaurant next month. The BAYC-based restaurant will open its doors on April 9, 2022, at 2405 E 7th St. in Long Beach, California. Aside from a host of Web3 and NFT-related surprises, all BAYC owners will get a free meal that day.


Trill Burgers and Beleaf Burgers are teaming together on this 90-day popup, which is basically a smashburger concept. These are two real-life concepts that were formerly part of Andy Nguyen’s food nation and are now part of his Bored Ape Yacht Club company. What exactly is his goal? Giving back to the Web3 community and educating the broader public on how to create a brand/business utilizing an NFT’s intellectual property.

Andy’s parents were Vietnamese immigrants during the Vietnam War. The family finally settled in Orange County’s Little Saigon area. The entrepreneur said that he struggled for 12 years before finding success, bouncing from job to job and venture to venture.

Andy, known as the “mash-up king” of the food industry, launched more than 10 companies, including the enormously famous Afters Ice Cream. This ice cream company has 27 locations in California and Las Vegas and a large fan following. He is also involved with an international garment business and a consulting agency.

The establishment of Bored & Hungry Eatery, as well as Gary Vee’s NFT-based eatery, may assist to eliminate the stigma associated with NFTs. These initiatives are successfully changing people’s opinions of NFTs as worthless jpegs while also growing the NFT community.

Let’s take a tour of Bored and Hungry restaurant

The Bored Ape NFTs you’ve been seeing on Twitter and Instagram have made their physical debut in the shape of a fast-food restaurant in Southern California.

Andy Nguyen, a restaurateur from Long Beach, California, launched Bored and Hungry, a smash burger concept with a Bored Ape Yacht Club (BAYC) twist, in April.

While the juicy smash burger and seasoned fries at Bored and Hungry were wonderful, the idea of the untamed Bored and Mutant Ape seemed to be corny. I’m still not convinced that NFTs are the only solution for restaurants.

Bored and Hungry would have been just another smash burger joint if not for the Ape character.

Despite skepticism, it was entertaining to watch the garish but wildly successful BAYC NFTs come to life, and customers are eager to see how other innovative enterprises can bring digital art to life.

Miami and Brazil travelers were among the international and out-of-state guests.

However, many of the company’s customers are ignorant of NFTs. Instead, the large vinyl Apes, the loud music, and the colorful environment attract their attention.

Initially, Bored and Hungry was planned to be a 90-day pop-up. Due to the immense interest and commercial success, the team has decided to make Bored and Hungry a recurring event. And it may begin to expand: According to Nguyen, the company has received requests to open more locations throughout the world and may investigate franchising.

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About Nicolle

She is an Indian Freelance writer. She loves thinking, learning, and writing about all things Web3.

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