Brandverse is a new NFT brand that promises to bridge the digital and physical wearables divide. So far, they have focused on collaborating with other high-quality efforts and educating young people about Web3, crypto, and NFT. Their co-founder and CEO, Kareem Bayoun, is bullish on the NFT ecosystem as a whole. Projects in the metaverse, particularly wearables. Brandverse is an innovative NFT concept for wearables.
Brandverse, situated in Berlin, creates both physical and digital wearables. Co-founders included Kareem Bayoun, Gabriele Sibelli, Ivan Litvinenko, and Stefano Balduzzi.
According to Kareem, he has been involved with crypto since 2020 and NFTs from the early days of the Bored Ape Yacht Club: “My first NFT was an ape. I was lucky to be in that early although not so lucky to have not held it so much, I sold really early as well, which wasn’t the best thing but honestly I’m very thankful because it brought me to where I am today.”
“I dabbled into NFTs directly before the hype kicked off. Then I saw the craze that happened, it was surreal. Honestly, from back in the Bored Ape days where it was the only drop during the week and now you have 17,000 drops per day. So, I do buy and sell NFTs, I am an NFT degenerate myself and I’m in a lot of communities. Primary Fluf World, and also Doge Pound. As well as metaverse communities like Netvrk and Ethereum Towers”
Education and collaborations have been prioritized by them, To begin with, Brandverse and Kareem respect education highly: “I was approached by LMU, which is Loyola Marymount University in Los Angeles, to give a talk about what we’re doing about NFTs as a whole, blockchain a little bit and why are brands entering the space? So we saw there are a lot of people interested in what we’re saying. So we’re repeating that in different universities.”
He went on to add the following regarding Brandverse’s importance of partnerships: “Wearable NFTs without partnerships just don’t make sense. If we want the space to be open like we imagined it to be, assets must be interoperable and transportable to different metaverses. At the end of the day, the avatar is the digital extension of yourself. We think collaborating with other NFT projects is extremely vital for our success.”