Meta announced today that people will be able to share NFTs on both Facebook and Instagram. Users can connect their wallets, such as Rainbow, MetaMask, Trust Wallet, Coinbase Wallet, and Dapper Wallet, to upload digital collectibles they have made on Ethereum, Polygon, and Flow.
“As we continue rolling out digital collectibles on Facebook and Instagram, we’ve started giving people the ability to post digital collectibles that they own across both Facebook and Instagram. This will enable people to connect their digital wallets once to either app in order to share their digital collectibles across both,” In a blog post, the business said.
The company has been testing NFTs on all of its platforms since May. Here’s a quick rundown of what Meta has done in the world of digital collectibles so far:
March 2022, Mark Zuckerberg says that Instagram will soon be able to use NFTs.
May 2022, In May, a small group of artists on Instagram started testing NFTs.
In June 2022, Zuckerberg announced that NFTs will soon be available on Facebook and added more people to the test group.
In June 2022, Facebook began showing digital artifacts, but only by a few American artists.
In July 2022, Meta made it possible for NFT to be used on Instagram in 100 countries.
Today’s test just goes over these steps in more detail. The option to post NFTs might not be available in all markets, though. When Meta responds to our question, we’ll change this article to reflect that.
App sleuths have noticed that the company is also making special animations for NFT posts and collections of digital collectibles, as well as adding more ways to show off different digital collectibles. Zuckerberg had said earlier in the year that Meta would work on making NFTs work with both Spark AR and Instagram Stories.
Meta is trying to reach a wider audience by adding features that will let people show off their digital collectibles through posts. Other platforms, like Twitter and Reddit, have focused on NFT-based avatars. The new company wants more crypto-native people to be able to show off their digital art on a platform that a lot of people use. To do this, it supports all of the major blockchains and wallets. On the other hand, people who are interested in cryptocurrencies may see NFT posts in their feeds just like any other post to learn more.
Artists were already posting their work on NFT before Instagram started promoting it. In an effort to profit from this, the corporation has created a long-term strategy for creator support. Adam Mosseri, the CEO of Instagram, said in May that the company is thinking about selling digital collectibles to give artists more ways to make money from their work. The company has also said that it wants to make a digital art market where people can buy things from the metaverse.