Cheeze, an NFT platform that focuses on photos, has announced that Netflix co-founder Marc Randolph will join its board of directors. This news comes not long after Randolph put a lot of money into the Cheeze NFT market in two seed rounds.
In a recent Forbes interview, Randolph talked about how much he liked Cheeze’s “usefulness” to professional photographers through NFTs. Rudolph is also sure of the team that Simon Hudson, the CEO of Cheeze, is putting together.
Hudson said that using blockchain technology to keep “information” on Cheeze was just as important as helping photographers make money from their art. Hudson says that since all of the information about photos will be in NFTs, collectors, and artists will find it easier to verify many parts of their digital artifacts.
Cheeze is built on Dapper Labs’ Flow blockchain, which lets photographers mint NFTs and sells them in virtual galleries. People could either rent their own digital storage space or join a group to split the cost. Cheeze also lets people rent out gallery space to artists who want it.
As people look through Cheeze’s galleries, they will see specific details about each NFT, like “ISO speed” and “focal length.” Cheeze also says that it will make it easier for iOS and Android phones to manage and mint NFTs.
Cheeze is currently being tested, and there is no information about when its marketplace will be open to everyone. On the other hand, brands and individual artists can now apply for space to show their work on Cheeze’s main website.
More and more people use NFT photo platforms.
Photo NFTs may not be as popular as animated pfp collections, but they are getting more and more popular on Web3. In 2021, the widow of Chris Cornell held one of the most talked-about NFT picture auctions. She sold photos from her husband’s last photo shoot.
On the site Cryptograph. co, these rare NFT photos of the late Soundgarden singer sold for almost $22,000. All of this money was given to the Phoenix House treatment center in California.
But blockchain technology is being used by more and more photography companies, and not just for high-profile NFT auctions. Most importantly, Getty Images just made a deal with the NFT platform Candy Digital to work together. Under this agreement, Getty Images’ huge picture library could be used to make NFT versions of candy.
Adobe’s Behance is another important company that now lets photographers make money from their work as NFTs. Behance is not a platform for photography in and of itself, but it does make it easy for photographers to show NFTs of their work from Ethereum, Polygon, and Solana.
Most of the most popular NFT marketplaces have a photography tab as well. For example, OpenSea has a place where artists and collectors can look at the newest picture of NFTs.
Even though it’s hard to say if images will ever take over the NFT industry, new platforms like Getty Images NFT and Cheeze show that more people are interested in this field.