Playboy already released its first NFTs last spring, and it was the Liquid Summer collection which was made in cooperation with Slimesunday, a digital collage artist based in Salem, Massachusette.
It was a vast commercial success, with the whole collection selling out in less than three minutes, and this means the company entered the NFT world on a high note.
After that, it announced its Miami Beach NFT Collection on SuperRare, in time for the Bitcoin Conference 2021.
The Rabbitars NFT Collection is the brainchild of Playboy’s dedicated web3 Innovation Team. To create this project, they collaborated with Possible Studios and WENEW.
The NFTs will be available on the Playboy Rabbitars website on October 26 for 0.1953 ETH, about $730.