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Selfridges Announces A Collaboration With Paco Rabanne On A NFT Drop


Paco Rabanne and Fondation Vasarely have collaborated on a new NFT collection for Selfridges. In-store NFTs are now available at Selfridges, a department store in the United Kingdom. Beginning Tuesday, April 12th, the new NFT collection will be available. The pricing of NFTs starts at 0.2 wETH and steadily rises.

Purchases are made immediately via Moon Pay, a service that allows clients to purchase an NFT with a credit or debit card in real-time.

The NFT series will be available through April 14th at Decentraland’s Selfridges metaverse store. Selfridge also has a brick-and-mortar store in Birmingham, England.

Paco Rabanne and Selfridges have collaborated on NFT

The new NFT collection is part of the Universe collaboration between Selfridges, Fondation Vasarely, and Paco Rabanne. Paco Rabanne is a well-known fashion designer, and Victor Vasarely established the Fondation Vasarely in France.

Furthermore, Fondation Vasarely is the first cultural organization in France to develop NFTs. These two have been working together in the NFT region since January of this year.

“I’m proud that we have been able to truly push the boundaries of the shopping experience with this collaboration,” said Sebastian Manes, director of Selfridges. The firm is a believer in combining digital and physical items.

Industry creatives cooperate and innovate using Web3 and NFTs. The new collection will be available on Tuesday, April 12th, for the second time.

About Nicolle

She is an Indian Freelance writer. She loves thinking, learning, and writing about all things Web3.

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