Sotheby’s, the renowned auction house, has announced the launch of its own secondary market for fine art NFTs.
This new platform will be an extension of the company’s existing digital artwork and collectibles platform, Sotheby’s Metaverse.
The peer-to-peer marketplace will exclusively feature on-chain sales of a rotating selection of prominent Web3 artists, curated by Sotheby’s experts. Every transaction on the platform will occur on the Ethereum and Polygon networks, providing a secure and transparent buying experience for collectors.
Art enthusiasts will have the option to purchase the NFT artworks using either ETH or MATIC, two popular cryptocurrencies. Sotheby’s is presenting collectors with an exciting opportunity to own and trade the works of thirteen Web3-defining artists, including Tyler Hobbs, XCOPY, Claire Silver, Diana Sinclair, Sam Spratt, Pindar Van Arman, and others.
More details about Sotheby’s introduce
People pay attention when Sotheby’s does something in Web3. Some of the most important deals in the history of the NFT world have taken place at the auction house. Pak’s $17 million sale with the company in April 2021 and the first in the auction house’s Natively Digital series in June of the same year may have been the most important.
Jennifer and Kevin McCoy’s Quantum, the first NFT ever created, sold for over a million dollars through Natively Digital. Recognizing the importance of the Web3 movement in the field of fine art, the company launched Sotheby’s Metaverse in October 2021 and has continued to do so ever since.
“When Sotheby’s Metaverse first launched more than a year ago, our goal was to bring to market a first-of-its-kind platform that would be distinguished by the expertise and vision of our specialists to curate sales of NFTs,” Sebastian Fahey, Sotheby’s Managing Director, EMEA, and Executive Lead for Metaverse said in a press release.
“Now, we are continuing to advance and evolve our platform to offer new and more seamless ways for the community to discover and collect new forms of digital collectibles, from limited edition NFTs to unique works by the artists redefining perceptions of digital art.”
Sotheby’s digital art experts will choose a changing group of artists’ works to sell on the new secondary market. Tyler Hobbs, Claire Silver, XCOPY, Diana Sinclair, IX Shells, Sarah Zucker, Refik Anadol, Sofia Crespo, Sam Spratt, Pindar van Arman, Osinachi, Hackatao, and Sebastio Salgado are the first 13 artists to be part of the start of the platform.
The issue of royalties
Sotheby’s Metaverse has gained tremendous success through its primary sales initiatives and is now expanding its platform to establish itself as the primary fine art marketplace for the secondary market. In light of this, the platform is taking a deliberate approach to the critical issue of artist royalties in the NFT ecosystem.
Sotheby’s Metaverse has pledged to honor artist royalties on its secondary market using marketplace smart contracts and aligning with artists’ on-chain royalty rates. This decision marks a significant departure from the approach taken by other platforms, which have been lowering the amount of royalties paid to artists in an effort to gain market share.
Artist royalties have been a crucial factor in the growth of the crypto art community, attracting artists who are looking for sustainable income streams from their work. However, with the recent reduction of royalties enforcement by platforms like OpenSea and Blur, more and more creatives are calling for the creation of artist-led marketplaces that prioritize protecting their interests.
Sotheby’s Metaverse is set to launch a new secondary market for fine art NFTs, offering collectors the chance to purchase and list works by 13 prominent Web3 artists. The platform has pledged to honor artist royalties on its secondary market and will establish a new digital art gallery through the Web3 art gallery platform oncyber in June.
Sotheby’s Metaverse is partnering with digital art collector Cozomo de’ Medici, who will curate one of the gallery’s rooms to feature a selection of works from their famed collection. However, the announcement comes amid controversy for Sotheby’s, as it faced criticism for a show that featured no women artists.
The move by Sotheby’s into the NFT space demonstrates the growing interest in digital art and the wider blockchain ecosystem. The new platform will provide a fresh and dynamic platform for collectors and artists alike, enhancing the accessibility and liquidity of NFT artworks.
Content Source: nftnow.com