Gmoney, the foremost NFT collector, has been a pillar of the NFT community for years. Hiding behind a pseudonym and a CryptoPunk facade, he has continued to be a key proponent of NFT technology and mainstream adoption, providing insight to the wider NFT community, and gaining him the respect of futurists and creative directors.
Gmoney has maintained his resolve to stay anonymous throughout his many undertakings, including the launch of the popular NFT project Admit One and the creation of 9dcc, the world’s first crypto-native luxury residence and lifestyle platform, preferring that his actions speak for themselves. During nft now x Mana Common’s The Gateway metropolis extravaganza, however, the anonymous investor has revealed his true name, revealing the entire scale of his own brand and expanding Web3 empire.
Leaving behind the CryptoPunk cover
Despite the fact that anonymity and pseudonymity are commonly accepted in Web3, each is regarded as a double-edged sword in the NFT domain. And while Gmoney’s name reveal is clearly a significant event for the space, it serves to underscore the underlying seriousness that comes with the privilege of retaining power and influence while remaining concealed from the public.
In order to provide visible leadership in Web3, Gmoney has decided to reveal his true self to promote transparency in 9dcc. He will no longer wear a veil at live events; instead, he will display his face openly and with pride as the leader of a highly successful NFT venture.
“The space needs strong and visible leaders, now more than ever,” said Gmoney upon his reveal. “With the first 9dcc pop-up starting tonight, we are bridging the digital and physical worlds together. Now is time for the next chapter to start.”
In conjunction with his unveiling, 9dcc will release ITERATION-02, their second album. This highly-anticipated second product from Gmoney’s luxury house, a chip-infused t-shirt that represents a creative relationship with Art Blocks inventor Snowfro, will be released at 9dcc’s unique pop-up shopping experience at “The Gateway” from November 29 to December 3. Gmoney has token-gated the 9dcc pop-up mint so that only Admit One holders and private clients can participate, in keeping with his practice of rewarding his core group.
Considering Gmoney’s impact in the NFT sector as both a builder and a collector, it will be intriguing to observe how, if at all, his personal reputation and the status of projects such as 9dcc are affected by his face reveal. While his full identity is now unknown, it will likely only be a matter of time until he is linked to his previous activities within or outside of Web3.
“When I leaned into the CryptoPunk avatar, it was to prove a point: that what I looked like didn’t matter. It was the quality of my thoughts, how I work with the community, and my actions that were important,” Gmoney said in a statement. “With all the events that have happened in the space over the last few months, it is very clear that the space needs strong and visible leaders focused on building transparently and with integrity through the bear market.”
Gmoney, a character the NFT community has come to know and adore, will undoubtedly remain a significant part of NFT history. Likewise, his legacy as a host of innumerable Twitter Spaces, a speaker at Web3 events, and an NFT steward for artists, companies, and collectors will likely endure.