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VeVe’s first Sesame Street NFTs are $60 Cookie Monster digital collectibles

VeVe's first Sesame Street NFTs are $60 Cookie Monster digital collectibles

Sesame Workshop introduces the first digital collectibles based on Sesame Street, the iconic kid’s brand. The first release on the VeVe digital collectibles app is scheduled for March 19 and will feature Cookie Monster, the show’s infamous blue cookie monster adversary.

There will be 5,555 editions of a Cookie Monster NFT collectible available for $60 each. According to Sesame Workshop, additional Sesame Street collectibles will be released later this year.

The craze for NFT collectibles began in earnest at the beginning of 2021 and has persisted ever since. Numerous studios, TV networks, sports leagues and athletes, actors, musicians, artists, and gaming firms have launched NFT projects with the goal of making revenue and involving fans.

“Collaborating with VeVe for [Sesame Street’s] first collection of digital collectibles is a great way to celebrate [the series’] enduring legacy and give our long-time fans a new way to showcase their love for Sesame Street and its characters,” Jennifer Ahearn, Sesame Workshop’s VP, global strategic partnerships and themed entertainment, said in a statement.

Since its founding in 2018, the firm says, VeVe has made a mobile-first digital collectibles platform through which it has sold over than 8 million NFTs. VeVe sells high-quality licensed collectibles from brands like Disney, Marvel, DC Comics, Warner Bros., and Star Wars.

“Sesame Street is one of the most iconic brands of all time, so we jumped at the opportunity to partner with Sesame Workshop on a series of digital collectibles,” said Dan Crothers, co-founder and COO of VeVe. “We can’t wait to share these with our VeVe community of collectors as well as Sesame Street fans who may be new to digital collecting.”

With the VeVe app, which is available on both Google Play and Apple, fans can show off their digital collections in virtual showrooms and visit, comment on, and like the showrooms of other collectors. VeVe says that Ethereum’s layer 2 scaling protocol, Immutable X, provides instant trade confirmation, high scalability, no gas fees, and a 99.9% lower “environmental footprint” than other technologies.

Content Source: variety.com

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